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How I Use Tailwind Board Lists to Maximize Productivity

Tailwind Board Lists are a brilliant way to organize your many Pinterest boards and maximize your productivity! In this post, I show you how I use mine to make pinning WAY more efficient.

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Disclaimer: This post contains affiliate links. That means you may click on something, and I may get a small comission. However, this is at NO extra cost to you. In fact, it’s a win-win situation in that you more than likely get a discount, and I get to blog next month! Scroll to keep reading (:

STARTING OFF

what is tailwind?

If you haven’t been following my Tailwind Series, be sure to read my first post. I touch on the basics of Tailwind, as well as the free portion of Tailwind’s scheduler.

However, if you just don’t feel like combing through my previous posts (I totally get it), then I’ll give you a brief intro to the platform.

Already familiar with Tailwind? Scroll down to see my board lists strategy!

So, basically, Tailwind is a marketing automation platform for Pinterest and Instagram. Personally, I only use the Pinterest side, as my Instagram is more for my photography than my blog.

Tailwind had been monumental in helping me boost my Pinterest traffic. I have had the most luck with their Tribes feature, which allows you to receive repins for your content within a general community of pinners.

Tailwind is opportune for those looking to automate some of their manual pinning routine. For example, I like to post upwards of 80 times a day. That’s a lot to do manually, and if I don’t space it out properly, it will come off as spam.

Using Tailwind, I’m able to schedule my pins at optimized times – meaning the best times to reach the most people. 

I’m also a very visual person. It’s hard for me to keep track of things without a calendar. Tailwind’s scheduler shows me exactly when my pins are going out.

Interested in learning more? Check out Tailwind and give it a try for yourself for FREE! Just click here.

WHO IS IT FOR?

my board list strategy

It wasn’t until recently that I began using board lists. I just didn’t see the point of them. However, I also only had 6 very general boards.

It was easy for me to pin things, because I barely even needed to scroll to find the board I wanted to add my pins to.

Then, I learned the importance of having various boards linking back to a general topic. It increases your chance of being visible to Pinterest’s algorithm – but that’s a post for another day.

Before I knew it, I had more than 15 different boards I was having to pin to consistently, and that doesn’t include all of the group boards I joined!

At that point, I’d already been paying for Tailwind for about three months. I knew about board lists, but I wasn’t sure how to actually use them.

The best way for me to describe my strategy is for you to think about Pinterest’s board sections. You know how, if you are just manual pinning, you can create sections within a single board? It’s great for personal organization, but it does nothing for SEO. It does not currently benefit you to utilize sections. 

That’s why I decided, “Well, hey, why not just take those sections and make them their own boards?”

When I did that, my number of boards grew like crazy BUT it was clear to me which boards were related to one another.

I used the design of general topic boards with niche topic sections to generate board lists on Tailwind. It’s like using the convenience of board sections WITHOUT sacrificing the SEO benefits.

As you can see from the above photo, I have six different board lists as of right now. All of them relate back to my niche of author marketing. I even have a specific author marketing board list, which actually houses all of the different writing group boards I’m part of.

Whenever I’m scheduling pins, it’s so much easier for me to look at it and go, “Oh, okay, this is about productivity,” select my productivity board list, and be done with it. I don’t need to think about which of my boards the pin will fit best, because I already did so when I created my lists.

This saves me a TON of time. I can schedule pins more efficiently, giving myself  time to pin more. The more I fill up my Tailwind schedule, the easier my life will be. 

Sometimes, I will run into Monday the following week and have enough scheduled that I don’t even need to touch Tailwind and instead can focus on my manual pinning strategy.

If you have any questions about my board lists strategy or if Tailwind is right for you, you should leave a comment below this post. I check my comments daily, and I would be happy to help! For now, however, that’s all I got.

Always,

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